Rochester’s Rise: A Leader in Tech, Manufacturing, and Quality of Life


With the Tech Hub Designation, Western New York is on the fast track to becoming a national leader in semiconductor manufacturing, advanced technology, and industrial innovation. This federal designation, awarded as part of the CHIPS and Science Act, places Greater Rochester at the forefront of a historic investment in U.S. semiconductor production and high-tech industries.
This initiative isn’t just about boosting one industry—it’s fueling an economic transformation that will impact everything from infrastructure and workforce development to housing and regional business growth. With semiconductor manufacturing as the driving force, the region is seeing:
- Major investments from tech manufacturers and suppliers looking to establish a foothold in an expanding industrial corridor.
- Significant job creation in advanced manufacturing, skilled trades, engineering, logistics, and supporting industries.
- A surge in workforce recruitment efforts to attract skilled professionals and tradespeople to help meet the growing demand.
- The expansion of infrastructure projects, including new industrial facilities, research hubs, and transportation improvements to accommodate increased economic activity.
The Tech Hub Designation is a once-in-a-generation opportunity for Rochester to redefine itself as a premier destination for high-tech innovation and industrial expertise. With funding already flowing into workforce development and facility expansions, companies are actively hiring, making this the perfect time to relocate to Rochester and be part of something big.
And how do we know? Because we’ve been here since 1892, starting as a humble ice and coal delivery service and evolving over the decades to keep pace with Rochester’s ever-changing industrial landscape. From the early days of Kodak to today’s tech-driven transformation, we’ve been right there—rigging, moving, and installing for some of the region’s most innovative companies. If there’s one thing we’ve learned in over 130 years, it’s that Rochester is always building the future—and we’re proud to be a part of it.
If you’re considering a move, now is the time—Rochester is the place to be.
A Thriving Tech & Manufacturing Ecosystem
Rochester has long been recognized as a city built on innovation and industry. Home to legacy giants like Eastman Kodak, Xerox, and Bausch & Lomb, the city has historically been a powerhouse for imaging, optics, and precision manufacturing. Today, that innovative spirit continues as Rochester positions itself as a key player in the manufacturing revolution.
The recent Tech Hub Designation is a game-changer, securing federal backing to attract new businesses, expand existing operations, and drive innovation in the semiconductor and microelectronics industries. With this designation, the region is set to receive significant funding and resources to enhance infrastructure, develop a skilled workforce, and support the supply chain critical to the tech sector.
The Role of Advanced Manufacturing
The rise of high-tech manufacturing means Rochester isn’t just another tech city—it’s an essential link in the global supply chain. Companies specializing in semiconductors, optics, precision machining, and automation are expanding their presence, creating new job opportunities, and reinforcing the region’s reputation as a center for high-tech industrial excellence.
Additionally, the city’s strong educational institutions—including the University of Rochester, Rochester Institute of Technology (RIT), and Monroe Community College (MCC)—are developing cutting-edge research and training programs to ensure the workforce is ready to meet the demands of advanced manufacturing. Apprenticeship and workforce training programs are also scaling up to address the need for skilled trades, a critical component in building and maintaining the infrastructure required for this growing sector.
This surge in investment is bringing:
- New high-paying jobs in manufacturing, engineering, and skilled trades.
- Expanding facilities to accommodate semiconductor and tech production.
- Opportunities for suppliers and service providers supporting industrial growth.
The Buffalo-Rochester-Syracuse corridor is poised to become a national leader in tech-driven manufacturing, and Rochester is at the center of this transformation.
A Skilled Workforce & Career Opportunities
For individuals looking to advance their careers, Rochester offers a thriving job market, competitive salaries, and long-term stability in growing industries. For manufacturers seeking a reliable, highly skilled workforce, the region provides an established talent pipeline and workforce development programs to ensure success.
Build a Future in a Region That’s Investing in You
With major investments in advanced manufacturing, companies throughout the greater Rochester region are hiring, and they’re hiring fast. They are actively seeking talent to support their growing operations including everything from skilled trades professionals and CNC machine operators to engineers and construction managers.
✔ High-Demand, Well-Paying Careers: From millwrights to mechatronics, skilled workers are in demand now more than ever, providing job stability and strong career growth potential.
✔ Training & Career Advancement: Rochester’s network of trade schools, apprenticeships, and universities ensures that workers can continue developing their skills, keeping pace with advancements in manufacturing and technology.
✔ Quality of Life & Cost of Living: Unlike other tech hubs, Rochester offers a low cost of living, affordable housing, and access to outdoor recreation, making it the perfect place to build both a career and a life.
For those looking for job security, competitive wages, and a chance to work on cutting-edge industrial projects, Rochester is the place to be.
A Skilled Workforce You Can Count On
Finding and retaining skilled labor is one of the biggest challenges manufacturers face today. Unlike other regions struggling with labor shortages, Rochester has a strong workforce, a growing talent pipeline, and the infrastructure to support industrial expansion.
✔ Network of Skilled Workers: With a long history of precision manufacturing, optics, and high-tech production, Rochester has a workforce that understands complex manufacturing processes and advanced equipment.
✔ Workforce Development & Apprenticeship Programs: Schools like Monroe Community College, RIT, and BOCES offer hands-on training in welding, machining, automation, and industrial trades, ensuring that companies always have access to well-trained workers.
✔ Labor Stability & Growth: Unlike many high-demand regions where companies struggle to fill critical roles, Rochester is actively investing in workforce training, education, and recruitment efforts to ensure long-term labor availability.
When manufacturers relocate, expand, or build in Rochester, they’re not just choosing a strategic location with lower costs and strong infrastructure—they’re choosing a region that prioritizes workforce development and long-term industrial success.
Big Opportunities, Affordable Living: The Best of Both Worlds
Rochester offers the best of both worlds: big-city opportunities without the big-city price tag. Compared to major tech hubs like Austin, Boston, and San Francisco, the cost of living here is significantly lower—meaning your paycheck goes further, whether you’re buying a home, raising a family, or simply enjoying all that the region has to offer.
While home prices and rents in major metro areas continue to soar, Rochester remains one of the more affordable housing markets in the country. The median home price in Rochester is a fraction of what you'd pay in Silicon Valley or New York City, and rental rates are around 20% lower than the national average. Whether you're looking for a modern downtown loft, a suburban home with a backyard, or a quiet lakeside retreat, Rochester has an option that fits your lifestyle.
A Landscape Built for Adventure
Living in Rochester means easy access to nature and year-round activities—without the congestion of a major metro area. You’re never far from the Finger Lakes, Lake Ontario, and Letchworth State Park, offering everything from boating and hiking to skiing and wine country tours. The city itself boasts beautiful parks, bike trails, and waterfront spaces, making it easy to step away from work and enjoy the outdoors.
✔ Lake Ontario: Just minutes from downtown, Lake Ontario offers boating, fishing, kayaking, and stunning waterfront parks. Whether you’re sailing out of Irondequoit Bay or enjoying a sunset at Ontario Beach Park, the lake is a perfect escape from the workday grind.
✔ The Finger Lakes: Known for its picturesque landscapes, waterfalls, and award-winning wineries, the Finger Lakes region is just a short drive away. Hike through Watkins Glen State Park, explore the vineyards of Seneca Lake, or spend a summer day on Canandaigua Lake.
✔ Niagara Falls: One of the Natural Wonders of the World – In less than two hours, you can experience the power of Niagara Falls—whether from the iconic Maid of the Mist boat tour or the breathtaking Cave of the Winds.
✔ The Genesee River & Letchworth State Park: Flowing through the heart of the city, the Genesee River provides miles of scenic trails, waterfalls, and green spaces, while Letchworth State Park—often called the "Grand Canyon of the East"—offers stunning hiking and camping just an hour away.
Four Seasons of Outdoor Fun
One of the best things about Rochester? You truly get to experience all four seasons.
Spring – Watch the city come alive with festivals, farmers' markets, and cherry blossoms at Highland Park.
Summer – Enjoy boating on the nearby lakes, outdoor concerts, and weekend camping trips.
Fall – Experience stunning foliage, apple picking, and craft beer tastings at local breweries.
Winter – Hit the slopes at nearby ski resorts, go ice skating downtown, or embrace the season at the ROC Holiday Village.
A Thriving Food, Drink & Culture Scene
Rochester isn’t just about nature—it’s also home to a vibrant food, craft beer, and cultural scene that adds to its charm.
✔ Top-Tier Breweries– With dozens of breweries, including Genesee Brewery, one of the largest and oldest continually operating in the USA, Rochester is a haven for craft beer lovers.
✔ Diverse Dining Options – From fine dining to local comfort food (hello, Garbage Plate!), the city offers a growing culinary scene that rivals bigger metro areas.
✔ Music & Arts – Home to the Rochester Jazz Festival, the George Eastman Museum, and the Strong Museum of Play, the city has a rich artistic and cultural history.
A Community That Feels Like Home
Beyond the attractions, Rochester is a place where people take pride in their community. It’s a city that balances big opportunities with small-town friendliness, making it a great place for both young professionals and families to plant roots and grow. From affordable living and top-tier education to outdoor adventure and vibrant cultural offerings, Rochester offers a high quality of life that’s hard to beat—making it an ideal place to live, work, and grow your career.
Our Role in Strengthening Manufacturing and Workforce Development
For over 130 years, Boulter has been a part of Rochester’s industrial evolution, helping manufacturers navigate change, expand operations, and overcome workforce challenges. As the region secures its place as a national leader in advanced technology and manufacturing, we remain committed to supporting businesses through our industrial solutions. But beyond the work we do, we understand that a thriving manufacturing sector depends on a skilled and sustainable workforce. That’s why we have made it our priority to actively invest in workforce development, apprenticeship programs, and industry partnerships to help combat the skilled labor shortage. Equipping the next generation of tradespeople with the skills needed to support this high-tech transformation isn’t feasible without building the foundation for long-term economic growth. At Boulter, we’re proud to be part of Rochester’s industrial legacy, and we’re committed to ensuring that our region continues to grow, innovate, and lead for generations to come.
Looking to relocate, expand, or open a business in the region? We’re happy to help!

Brittany joined the Boulter team in 2017, following her experiences in the entertainment and healthcare sectors. In her role as Marketing Manager, she oversees all aspects of Boulter's brand management and digital marketing initiatives. However, her passion extends beyond these responsibilities. Brittany is an advocate for encouraging younger generations to explore rewarding career opportunities in the trades, addressing the critical issue of labor shortage.